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Sunday September 21st 2014

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Posts Tagged ‘Network Www’

Top Tips For Properly Presenting Your Business On Twitter

All social-media sites are the same. Really. It’s your info, messages, and updates just wrapped in a different format. And, in that way, social-media is a lot like Mexican food. After all, most of the dishes on a typical Mexican menu are identical. The only thing that changes is the tortilla. The difference between a chimichanga and a burrito? One tortilla is fried, the other isn’t. A taco and a tostada? One’s folded, the other isn’t.

And so, when trying to determine how to properly use Facebook as opposed to Twitter or LinkedIn, don’t get overwhelmed trying to extract the unique purpose of each site. You’re using them all for the same thing: To connect, communicate, and create a larger audience for you, your business, and your services. It’s all a technologically advanced way of spreading word-of-mouth. The differences, like a Mexican menu, are only in the presentation.

Here are some tips on properly presenting yourself on Twitter …

Keep it Short: Obviously, the main difference between Twitter and any other social-media site is that you’re limited to 140 characters per tweet. That means, you have to have something quick, interesting, and understandable to share and you have to do it in very few words. This, while appearing easy, can be difficult. Start by linking up your blog or Facebook page to Twitter. Most sites offer the ability to automatically have your updates, posts, and messages sent to your other pages and profiles. This will make it easier to keep your sites updated without having to login to each. You can also update your Twitter account with relevant industry stats or quotes, re-tweet something interesting you’ve found, or call attention to others in your industry or region whose account you follow. In short, the more you mention others, re-tweet their messages, and follow their feeds, the more attention your account will receive in return. And, after all, attention is the idea in the first place.

Use The Hashtag: If you’ve heard the term but haven’t yet understood the concept, here you go … Hashtags identify the topic or subject of your tweet and make it easier for people to find through searches. For example, if you’re tweeting about real estate, follow your tweet with #realestate. That way, it’s more likely your tweet will be found by people searching for real estate on Twitter. But think it through, as a hashtag for something as general as real estate will likely be among thousands of others. The more specific your tag, however, the more unlikely it is to be someone’s search term. In other words, it takes some balance but incorporating hashtags into some of your tweets is a good way to gain more attention for your message.

Interact With The Twitterverse: Twitter is about communication. It’s meant to be conversational, which explains the character limitations. Ideally, you’d encourage a back-and-forth with your followers and those you follow, using your tweets to respond and reply to questions, concerns, and messages. Twitter allows for direct messages, which operate a lot like email. Respond to the messages you receive and to people who tweet about you or your business. A simple thank you may be enough. It may sound like a lot of work but, if done correctly, the benefit to your business will outweigh the time you invested building a following. Keep your expectations reasonable.

The Ibis Network / www.theibisnetwork.com

Content Marketing: Fishing For Business With Social Media

Say you’re a fisherman. Selling the fish on what an excellent chef you are and how delicious they’d be if they’d just get in the boat wouldn’t catch you many fish. However, lure them in with bait and, with a little patience, you’ll have them hooked. Content marketing through social media works in much the same way. But without the use of actual hooks, which are terrible for repeat business.

The content you post on your profiles, pages, and blogs should act as a lure and, once you’ve got their attention, your elevated reputation and professional online presence will be the hook. In other words, attract the type of clients you’re targeting with informative, relevant, and interesting information and then, after gaining their trust and esteem, you’ll have an easier time converting those online contacts into real-life business.

Here are some tips on creating content that grabs attention and builds your business …

Have A Plan: You’re already busy. Now start writing daily blog posts, tweets, and Facebook updates without any direction or idea of what to write or who to send it to. That’s a recipe for frustration. Having a plan means figuring out who you’re trying to attract and building some ideas from there. Whatever business you’re in, you likely see the same problems and hear the same questions over and over again. Think of those things and use them as the basis for blog posts. Explain something about your job. Offer them industry info that informs and educates. Give them a reason to return and remember your name.

Be Subtle: Perhaps the most frustrating aspect of content marketing is how indirect and hard to track it can be. It’s tempting to want to set up a blog and post every hour about how great you are and how much people need your services. But online attention is fickle. And the likelihood that anyone sat down in front of their computer hoping to read about how much better at your job you are than anyone else is slim. Having interesting and entertaining content, even if it’s not directly related to your profession or business, will attract attention and build brand recognition. But it’ll take patience and the realization that you’re not going to close business every time you post an update.

Be Creative, Not Self-Serving: Now for some ideas … Create a checklist or planning worksheet. Create “thank you” posts for subscribers and followers and send it on holidays or as a small gift to your readers. Address common objections you face when selling your product or services. Create a “Best Of” or “Top 10” List. Write up some do’s and don’ts, common mistakes, or things to avoid. Comment on other people’s blogs or use their blogs as inspiration for your own posts. In general, put yourself in your clients’ shoes and think of things they should know or would be interested in reading and then distribute and syndicate your content through your social-media sites. More ideas here.

The Ibis Network / www.theibisnetwork.com

Three Things To Know Before Starting A Social-Media Campaign

 

The biggest mistake most businesses make when beginning a social-media campaign is believing they know how to begin a social-media campaign. Knowing nothing more than it’s easy and takes no more than 10 minutes to get started may get your page up and your phone number in the right spot, but then what?

Unfortunately, like anything else, to be successful requires a little advance planning, research, and know how. No, you don’t need a degree in computer science. But it helps to familiarize yourself with the terminology, the concept, and what has worked for others.

Here’s a quick three-step guide to what it is, what works, and what it takes to succeed …

Know What: You’ve heard that Facebook is hugely popular, so that’s a good place to start, right? Well do you want to set up a page or a profile? There’s a difference and knowing it is the difference between building your business and building a collection of your most embarrassing photos. Know the terms, the capabilities, and the purpose of each. Take a look at the definition of a blog and how that’s different from micro-blogging or what an RSS feed is and how it can help fill out your social-media profiles. You don’t need to become an expert but familiarizing yourself a bit more with what things are and how they’re used can help you build a plan that fits with your plan and works for your business.

Know Why: Which brings us to the next step … Building success online means keeping up communications and giving people a reason to visit your pages. Having a lot of empty space on the Internet won’t build your business. One of the biggest misconceptions people have about social media is that having your links spread across the web is the ultimate goal and you’re done once you’ve got your pages set up. A Twitter page isn’t an advertisement and, if it were, it wouldn’t be a good one without the tweets. Don’t bother setting up the pages if you aren’t going to use them. Or start with something you can handle, or that fits your business, and build from there. Start smart and small.

Know How: The key to social-media marketing success is understanding that it isn’t advertising. Think of it as a magazine that you’re publishing. You wouldn’t attract any readers if your magazine had no articles and, instead, was only advertisements for the same business, page after page. In other words, you have to produce content that people will want enough to return to your page for updates. The content is bait. You have to have something to offer before you can expect your social-media campaign to show measurable benefits. Empty profiles and links to your other web pages won’t bring you business. Having an interactive, informative, and entertaining presence online will.

The Ibis Network / www.theibisnetwork.com

Twitter for Business: Learning To Listen Before You Tweet

Nobody ever mistook a bird watcher for an athlete. Which is a way of saying, observation doesn’t take any physical effort and can, if you’re a bird watcher, teach you a lot about birds. Twitter is no different. Taking some time to find, follow, and observe people in your industry and community, can better your business while building it.

Here are some tips for using Twitter when you have nothing to tweet …

Research: Search out other professionals in your industry using Twitter’s search function. Have a look at how they’re using their account. If nothing else, you may stumble upon an idea that you can use to make your tweets more effective. Follow the most successful Twitter pages you find, then watch and observe. Repeat as necessary.

Organize: Twitter tools, such as TweetDeck, allow users to set search terms and receive updates in real-time. In other words, if you sell houses in Santa Fe, you can monitor any activity on Twitter that has to do with real estate in Santa Fe. Then join the discussion. You can also use Twitter Lists to organize the accounts you’d like to follow based on any criteria you’d like. Create separate lists for community contacts and industry leaders and you’ll be able to quickly check what’s being said about your town and your industry without having to sift through hundreds of tweets.

Engage: Once you’ve made some contacts and developed a strategy, it’s time to participate. You can learn a lot from observation but you won’t generate any leads unless you engage. Twitter provides an informal way to communicate with just about anyone. Ask questions, leave comments, and re-tweet any interesting information you find along the way. You may find a Twitter-based conversation leads to a real-world referral partner or potential client.

More Twitter tips from The Ibis Network here, here, here and here.

The Ibis Network / www.theibisnetwork.com

Three Strategies For Getting Your Facebook Fan Page Found

By now, if you haven’t heard of Facebook, it’s likely because you’re still busy trying to program your VCR or you have a Victrola that needs cranking. Which is to say, it’s everywhere. But how does a professional use Facebook to build their business, generate leads, and meet potential clients? First, you have to set up a fan page for your businesses or brand. After that, you have to get the word out. The page won’t do the work for you. So here are some tips on finding an audience and keeping their interest …

Give it a Proper Name: Sure, it seems easy enough but choosing a smart name might mean something entirely different to you than it does to a search engine. The best name to use, if you’d like to be found more often in searches, is the exact name of your business. Using clever phrases or your web domain may seem like a good way to separate yourself from Facebook’s 500 million active users, but more often than not it’ll make you less likely to be found by the very people you’re trying to attract.

Promote Your Page: Like anything else, if you want people to know about something, you have to tell them. So take advantage of Facebook’s widgets and badges and add links to your page on your business website, your blog, and anywhere else you can think of. The more opportunities you create to promote your page, the more likely you’ll have a burgeoning fan base before long.

Advertise: Facebook offers an advertising platform that allows you to buy a simple ad that you can target by location, age, or interests. That means, your ad appears before exactly the audience you want to attract. It’s not free, but if you’re serious about building your fan page, it’s a good way to start adding fans that aren’t in your family or social circle.

More Facebook tips from The Ibis Network here and here.

The Ibis Network / www.theibisnetwork.com

Social Media: How To Find Friends, Fans, and Followers Online

 

It’s been said that it not what you know, it’s who you know. And these days, who you know includes your Facebook fans, Twitter followers, and LinkedIn connections.

So how do you meet more people online? Here are a few ideas to help you build a bigger online network of friends, followers, fans and connections …

Import Your Contacts: Increasingly, social-media sites offer their users the ability to import contacts from their other online profiles. In other words, if you’ve got 121 connections on LinkedIn but your tweets are going unnoticed, you can locate your LinkedIn contacts through Twitter’s “Who To Follow” function and boost the number of people reading your tweets in a few simple clicks. Or try this.

Promote Your Profiles: Make it easy for your contacts to find your online profiles. Most social-media sites offer badges and banners that can be added to your blog, website, and email signature. Adding a link to your profiles will provide potential clients and business partners an effortless way to find and follow you online.

Be Active: There’s a reason it’s called social media. The more you socialize and engage your network, the bigger your network will be. That means, posting regularly, offering interesting information, running contests and polls, and asking friends, family, and online fans to help you promote your pages. Keeping your profiles active and updated will keep your existing contacts coming back and lead to new connections you wouldn’t have otherwise made.

Offer Something Exclusive: Once you’ve successfully driven some traffic to your social network, you still have to convince that traffic to become a fan or follower. Deals, discounts, and freebies are a great way to build your fan base and your business.

More tips from The Ibis Network here, here, here, here, and here.

The Ibis Network / www.theibisnetwork.com

5 Essential iPhone, iPad, and Android Apps for Realtors

It used to be that telephones were just for making calls and only Bill Gates and NASA had computers. These days, however, technology has become increasingly affordable, mobile, and handheld. With smartphones, such as the iPhone and Android, and Apple’s iPad, it is easier than ever to access and transmit information from wherever you are.

With that in mind, here are 5 real-estate related apps to boost your mobility and your efficiency …

 

Realtor.com Real Estate Search: This iPhone app allows you to search homes for sale, open houses, and nearby rentals. It also allows you to save listings, add notes to them, and email them or share them with clients over your social network. It accesses more than four million listings, with multiple photos, property details and open house information. Best of all, it updates every 15 minutes.

Evernote: Also for the iPhone, this application creates notes, photos, and voice memos and makes them accessible from your phone, computer, and the Web.

Dictionary of Real-Estate Terms: This Android app is the most comprehensive of its kind and provides an easy-to-use reference guide you can suggest to your clients or use yourself.

Remember The Milk: Available for both iPhone and Android, the Remember the Milk app is just what it sounds like. Not only does it make organizing and managing tasks easy and quick, it also sends you reminders via email, text message, or instant messenger. Add things to your to-do list with their Quick Add function and use the map to plan out the best way to be everywhere at once.

Open Home Pro: This iPad app provides a high-tech way to collect email addresses, phone numbers, and info about visitors to your open house. It also automatically emails them a thank you and sends you their contact and other info.

More on iPhone, iPad, and Android apps here, here, here, here, and here.

Josh Millar / The Ibis Network / www.theibisnetwork.com

To learn more about the Ibis Network’s Professional Networking Suite for Realtors and Mortgage Professionals which features these valuable marketing tools:

* Your own Real-Estate or Mortgage blog updated daily with original content
* Monthly e-newsletter ready to send to your contact list
* Social Media set-up on the 8 major networking sites
* Search Engine Optimization (SEO) of your business website

Visit: http://www.theibisnetwork.com/networkingsuite.html

Social-Media Marketing: Promoting Your Online Efforts Offline

To prevent your social-media profiles, posts, and online efforts from retreating into the forgotten corners of Internet obscurity, you’ll have to give them a push into the real world. Sure you can garner some search-engine attention for having consistent content and a presence on all the major networking sites, but, unless you’re delivering your information to the people most able to take advantage of it, you may have fans and followers in Finland but you won’t have clients in your own community.

Here are a few ideas for getting your business blog and online info into the right hands …

Email-Ready Newsletters: Okay, sending out a monthly email-ready newsletter isn’t exactly something you can do offline. But, if you’re already keeping a business blog, you’ve got content you can use to build a newsletter and your address book is likely filled with past clients, referral partners, and other local contacts to send it to. Compile your best posts and include your blog’s address with your other contact information, then hit send and repeat regularly.

Business Cards: Identify a few of your more successful social-media sites and incorporate them into your business card. You don’t want to go overboard with Facebook, Twitter, email, and blog addresses but adding an address or two to your business card is a great way to turn real-world contacts into part of your online community.

Everywhere else: Creativity is key when looking to garner attention online or anywhere else. Try this list of 39 offline places to promote your online efforts and think of some interesting ways to incorporate your Internet activity on fax sheets, letterhead, envelopes, ads, and more.

More social-media tips from The Ibis Network here, here, here, here, here, and here.

Josh Millar / The Ibis Network / www.theibisnetwork.com

To learn more about the Ibis Network’s Professional Networking Suite for Realtors and Mortgage Professionals which features these valuable marketing tools:

* Your own Real-Estate or Mortgage blog updated daily with original content
* Monthly e-newsletter ready to send to your contact list
* Social Media set-up on the 8 major networking sites
* Search Engine Optimization (SEO) of your business website

Visit: http://www.theibisnetwork.com/networkingsuite.html

Twitter: 8 Easy Ways To Maximize Your Tweets

You’d think it would be easy to catch the attention of a few of Twitter’s 54 million monthly visitors with nothing more than a few informative tweets. But being one among Twitter’s 175 million users means you’re likely getting lost in the chatter and not reaching the audience you’d hoped for. Luckily, while Twitter was growing in popularity, so were the number of websites aiming to help you get the most out of the wildly popular micro-blogging service.

Here are a few of the more popular, and mostly free options, to maximize your presence in the Twitterverse …

Twitter-Search: The quickest way to find who and what you’re looking for on Twitter. Filter real-time tweets to find people and businesses in your region and industry, then follow the results.

Nearby Tweets: See who’s tweeting what in your area. The simple set-up delivers search results based on a keyword and a location. Search for anything anywhere and see who’s tweeting what near you.

TwitPic: Feeling limited by Twitter’s 140 character maximum? Use TwitPic to share photos with your Twitter followers. If you have a Twitter account, then you’re already signed up for TwitPic. Log in using your Twitter username and password and get started.

TweetStats: Track your stats using this site’s quick-and-easy service.

TweetScan: Another easy-to-use search tool for keeping on top of what’s happening on Twitter.

CoTweet: A popular site for managing your Twitter accounts. Handy for tracking multiple accounts and keeping current with your followers.

Twibs: A Twitter-based business directory, Twibs aims to help businesses reach their customers. It’s as simple as registering your business name, choosing some keywords, and adding links to your email, blog, and website.

Twitdom: A directory of nearly 2,000 available applications and sites offering Twitter-related services.

More Twitter tips from The Ibis Network here, here and here.

Josh Millar / The Ibis Network / www.theibisnetwork.com

To learn more about the Ibis Network’s Professional Networking Suite for Realtors and Mortgage Professionals which features these valuable marketing tools:

* Your own Real-Estate or Mortgage blog updated daily with original content
* Monthly e-newsletter ready to send to your contact list
* Social Media set-up on the 8 major networking sites
* Search Engine Optimization (SEO) of your business website

Visit: http://www.theibisnetwork.com/networkingsuite.html

If you’d like a free Real-Estate blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-real-estate-blog-for-free/

If you’d like a free Mortgage blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-mortgage-blog-for-free/

Blogging For Business: How To Attract And Keep An Audience

Chances are, you’ve heard all about the benefits of keeping a business blog. You likely wouldn’t be reading this if you weren’t looking to start a blog or build upon an already existing blog. So let’s get right to it. Here are a few tips, thoughts, and ideas that should help you attract readers, and potential business, to your blog …

Think of Your Blog as Your Own TV Station: Like radio and television before it, the Internet is a means of communication. But unlike TV and radio, the Internet allows for equal and inexpensive access. Which means, setting up a blog allows you to broadcast your services, knowledge, and expertise to a larger audience than you ever could through traditional advertising, and at little to no cost. Keep it interesting, though. A radio station that only ran commercials wouldn’t attract much of an audience. Write for your target audience and offer quality content on a consistent basis.

Keep It Short: Coming up with content on a regular basis can be a struggle. Luckily, online readers tend to have shorter attention spans. After all, as quickly as they clicked on your site, they can click on another. That means, you don’t have to write 10,000 words per post. Posting short, easily digested information will encourage your viewers to spend more time reading your blog.

Syndicate Your Content: Once you’ve started producing content, spread it around. One of the many benefits of using social media for business is how easy it is to multiply your views by posting your content on multiple sites. Twitter and Facebook, for example, make it very easy to automate the process and quickly expand your influence online.

For more business blogging tips from The Ibis Network, click here and here.

Josh Millar / The Ibis Network / www.theibisnetwork.com

To learn more about the Ibis Network’s Professional Networking Suite for Realtors and Mortgage Professionals which features these valuable marketing tools:

* Your own Real-Estate or Mortgage blog updated daily with original content
* Monthly e-newsletter ready to send to your contact list
* Social Media set-up on the 8 major networking sites
* Search Engine Optimization (SEO) of your business website

Visit: http://www.theibisnetwork.com/networkingsuite.html

If you’d like a free Real-Estate blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-real-estate-blog-for-free/

If you’d like a free Mortgage blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-mortgage-blog-for-free/

Facebook: Tips and Tricks For Realtors and Mortgage Professionals

As of July 2010, Facebook had more than 500 million active users. So if you’re among those who still don’t believe they need to incorporate social media into their networking strategy, ask yourself how many people you’re reaching with your current marketing approach. If the number is anywhere south of 700,000, it might be time to register for a Facebook fan page and give online marketing a try.

With a little time and effort, your Facebook page will quickly increase your ability to communicate with your community, advertise your services, network with other professionals, and meet people who may be looking to buy a home or refinance a loan.

Here are some tips and tricks to help you get the most out of your new Facebook page …

Invite Your Friends, Contacts, And Clients: You can’t attract people to your page without first letting them know it’s there. Invite everyone on your contact list to become a fan of your page. Then add a “Become a Fan” button to your website or blog and watch your visibility grow.

Take out an Ad: Sure, it’ll cost you but setting up a small ad on Facebook can lead to new fans and further promotion of your page. Add an image and a catchy headline and start cultivating the resulting relationships. More here.

Share Information: Share links and articles to establish yourself as an expert in your area. Post business updates on your wall. Include your newsletter subscription information on your page. Post info on upcoming events. Start a group page for your community. Ask questions. Answer questions. Get involved.

Customize Your Page: Add applications. Facebook provides easy-to-use applications that allow you to connect your page to your blog, Twitter, Flickr, and many other social-media sites. The more content and connectivity, the more opportunities there will be for people to find you and your fan page.

Josh Millar / The Ibis Network / www.theibisnetwork.com

To learn more about the Ibis Network’s Professional Networking Suite for Realtors and Mortgage Professionals which features these valuable marketing tools:

* Your own Real-Estate or Mortgage blog updated daily with original content
* Monthly e-newsletter ready to send to your contact list
* Social Media set-up on the 8 major networking sites
* Search Engine Optimization (SEO) of your business website

Visit: http://www.theibisnetwork.com/networkingsuite.html

If you’d like a free Real-Estate blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-real-estate-blog-for-free/

If you’d like a free Mortgage blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-mortgage-blog-for-free/

Twitter For Realtors: Who To Follow And How

Now that you’ve set up a Twitter page, you’re likely wondering how long it’ll be before a flood of followers are hanging on your every tweet. You’ve heard that businesses were using Twitter to attract clients and customers but your page hasn’t generated a single comment, let alone a legitimate lead. So what’s next?

The first thing you should do is stop thinking of your Twitter page as an advertisement. You can’t tweet into a vacuum and think somehow your information will land in front of the right people. Your Twitter page is a means of communication, which means it’s a two-way street. In other words, the quickest way to generate activity is to target and follow the people, businesses, and areas you hope to communicate with.

Do a quick search for real-estate related terms, local businesses, and anyone in your area that might be interested in buying or selling real estate. Because Twitter doesn’t require the people you follow to approve you first, there’s no need to hesitate. Follow any and all of the results.

More tips, tools, and info below …

  • 4 easy Twitter search tools for Realtors here
  • 6 Twitter tools for networking locally here
  • Who should real-estate agents follow here
  • 10 people every Realtor should follow here
  • A handy search tool for Twitter here

For more Twitter tips from The Ibis Network, click here and here.

Josh Millar / The Ibis Network / www.theibisnetwork.com

To learn more about the Ibis Network’s Professional Networking Suite for Realtors and Mortgage Professionals which features these valuable marketing tools:

* Your own Real-Estate or Mortgage blog updated daily with original content
* Monthly e-newsletter ready to send to your contact list
* Social Media set-up on the 8 major networking sites
* Search Engine Optimization (SEO) of your business website

Visit: http://www.theibisnetwork.com/networkingsuite.html

If you’d like a free Real-Estate blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-real-estate-blog-for-free/

If you’d like a free Mortgage blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-mortgage-blog-for-free/

The Ibis Network’s Complete Audio Archive Now Online

Since 2005, The Ibis Network has offered free training and marketing seminars for professionals in the mortgage and real-estate industry. Now, for the first time, The Ibis Network’s entire audio archive has been made available online.

Listen free of charge, here.

TOPICS INCLUDE:

“USING SOCIAL MEDIA TO MEET REAL-ESTATE AGENTS AND GROW REFERRAL NETWORKS”

Todd Carpenter, social-media manager for the National Association of Realtors, discusses using blogs to create real-world relationships and establish credibility.

“DEVELOPING NEW REFERRAL RELATIONSHIPS”

Sue Woodward, president of content and publishing for Mortgage Success Source, shares the keys to targeting the right candidates for referral partnerships.

“MORE NEW CLIENTS, MORE REFERRALS & MORE REPEAT BUSINESS”

Professional speaker, trainer, and consult, Larry Marcus teaches techniques that will boost your referral and repeat business.

“ORIGINATION SECRETS FROM A TOP ORIGINATOR”

Greg Frost, national training director and a net branch owner/manager of PRMI Mortgage, shares his secrets to proactive communication and building relationships.

For more, please visit The Ibis Network’s complete Audio Archive. Also, check our Free Seminars page for current and upcoming seminars for Realtors and mortgage loan officers.

Josh Millar / The Ibis Network / www.theibisnetwork.com

To learn more about the Ibis Network’s Professional Networking Suite for Realtors and Mortgage Professionals which features these valuable marketing tools:

* Your own Real-Estate or Mortgage blog updated daily with original content
* Monthly e-newsletter ready to send to your contact list
* Social Media set-up on the 8 major networking sites
* Search Engine Optimization (SEO) of your business website

Visit: http://www.theibisnetwork.com/networkingsuite.html

If you’d like a free Real-Estate blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-real-estate-blog-for-free/

If you’d like a free Mortgage blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-mortgage-blog-for-free/

5 Steps To Building A Bigger Business Network On Twitter

 

1. Make Friends

The more people you follow, the more people will follow you. Choose some interesting people and businesses in your industry or region and follow them. Check their followers and follow some of them too. Not only will you have access to any tips and info they share, you’ll boost your visibility and attract your own followers. Search some keywords related to your industry here and follow the resulting users.

2. Ask Questions

Ask for feedback, advice, or opinions. Post a poll or a survey. Ask for information. Take the opportunity to listen and learn rather than using Twitter as a means for pure promotion and marketing.

3. Share Links

Find news, information, or anything else you find interesting and share the link with your Twitter followers. Sharing important or interesting information related to your particular expertise builds credibility and attracts like-minded users.

4. Offer Deals, Promotions, And Tips

Offer incentives. Discounts, deals, and valuable advice will earn you followers and promote your business and services.

5. Engage

Build a community by commenting and re-tweeting what other people have posted. Post something that isn’t directly related to your business. Talk about other businesses in your area. Point out interesting things in your community.

Adapted from info found here, here, here, and here. Earlier Twitter tips from The Ibis Network here.

Josh Millar / The Ibis Network / www.theibisnetwork.com

To learn more about the Ibis Network’s Professional Networking Suite for Realtors and Mortgage Professionals which features these valuable marketing tools:

* Your own Real-Estate or Mortgage blog updated daily with original content
* Monthly e-newsletter ready to send to your contact list
* Social Media set-up on the 8 major networking sites
* Search Engine Optimization (SEO) of your business website

Visit: http://www.theibisnetwork.com/networkingsuite.html

If you’d like a free Real-Estate blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-real-estate-blog-for-free/

If you’d like a free Mortgage blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-mortgage-blog-for-free/

Social Media Marketing Made Easy

A quick video explaining the importance of social media and some simple ways to effectively market your business online.

[youtube http://youtube.com/w/?v=gza8dvN8Hkc]

Josh Millar / The Ibis Network / www.theibisnetwork.com

To learn more about the Ibis Network’s Professional Networking Suite for Realtors and Mortgage Professionals which features these valuable marketing tools:

* Your own Real-Estate or Mortgage blog updated daily with original content
* Monthly e-newsletter ready to send to your contact list
* Social Media set-up on the 8 major networking sites
* Search Engine Optimization (SEO) of your business website

Visit: http://www.theibisnetwork.com/networkingsuite.html

If you’d like a free Real-Estate blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-real-estate-blog-for-free/

If you’d like a free Mortgage blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-mortgage-blog-for-free/

10 Tips For Using Your Facebook Fan Page

10 tips from the co-founder and CEO of Sprout

1. Don’t Lose New Visitors
2. Provide Fresh Content
3. Give Your Audience A Reason To Become A Fan
4. Update Away – But Put Yourself In The Fan’s Shoes
5. Be Smart With Your Images
6. Encourage Interaction In Your Posts
7. Nothing Spreads The Word Like Photos
8. Monitor And Engage
9. Determine Your Strategy In Advance
10. Treat Your Fan Page Like An Online Ad And Optimize

Click here for full article. From iMedia Connection.

Josh Millar / The Ibis Network / www.theibisnetwork.com

To learn more about the Ibis Network’s Professional Networking Suite for Realtors and Mortgage Professionals which features these valuable marketing tools:

* Your own Real-Estate or Mortgage blog updated daily with original content
* Monthly e-newsletter ready to send to your contact list
* Social Media set-up on the 8 major networking sites
* Search Engine Optimization (SEO) of your business website

Visit: http://www.theibisnetwork.com/networkingsuite.html

If you’d like a free Real-Estate blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-real-estate-blog-for-free/

If you’d like a free Mortgage blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-mortgage-blog-for-free/

Using LinkedIn To Grow Your Business

A short tutorial on using your LinkedIn network to grow your business. More here.

[youtube http://youtube.com/w/?v=IzT3JVUGUzM]

Josh Millar / The Ibis Network / www.theibisnetwork.com

To learn more about the Ibis Network’s Professional Networking Suite for Realtors and Mortgage Professionals which features these valuable marketing tools:

* Your own Real-Estate or Mortgage blog updated daily with original content
* Monthly e-newsletter ready to send to your contact list
* Social Media set-up on the 8 major networking sites
* Search Engine Optimization (SEO) of your business website

Visit: http://www.theibisnetwork.com/networkingsuite.html

If you’d like a free Real-Estate blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-real-estate-blog-for-free/

If you’d like a free Mortgage blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-mortgage-blog-for-free/

The Basics: Twitter For Business

Twitter, the social networking and microblogging service, has exploded since its creation in 2006. More and more, businesses are using the service as a quick and effective way to communicate with potential clients. Here are a few tips to help you take advantage of your Twitter page …

For help finding followers on Twitter, have a look at this list of 10 ways to find people on Twitter from Mashable.

Also, Twitter 101 for Business offers some good info.

Click here for an article on Twitter for Real-Estate professionals.

Also, a free service allowing you to post by email here.

Josh Millar / The Ibis Network / www.theibisnetwork.com

To learn more about the Ibis Network’s Professional Networking Suite for Realtors and Mortgage Professionals which features these valuable marketing tools:

* Your own Real-Estate or Mortgage blog updated daily with original content
* Monthly e-newsletter ready to send to your contact list
* Social Media set-up on the 8 major networking sites
* Search Engine Optimization (SEO) of your business website

Visit: http://www.theibisnetwork.com/networkingsuite.html

If you’d like a free Real-Estate blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-real-estate-blog-for-free/

If you’d like a free Mortgage blog designed for you… no strings attached – click here: http://theibisnetwork.wordpress.com/want-your-own-mortgage-blog-for-free/